iPhone 18 Pro Price Hike: Can Your Pocket Handle Rs 30,000 Extra?

news.abplive.com · Updated 2026-06-23

Featured Technology English

Summary

The iPhone 18 Pro is set to launch at a price of roughly one thousand three hundred ninety-nine, which is approximately one hundred thirty-two thousand three hundred seventy-five rupees, a three hundred, or almost thirty thousand rupee, jump from its predecessor. Apple's customer base appears to be less sensitive to price increases, largely due to its strong grip on the high-income segment of the smartphone market. Apple CEO Tim Cook has attributed the price increase to rising memory chip costs, which he describes as unavoidable.

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